Air Source Heat Pump Market Transformation Plan
November 30, 2023
Residential Air Source Heat Pumps
Summary
The Market Transformation Plan is the culmination of the program development stage, where extensive research and planning is done to prepare the initiative for market launch. The purpose of this plan is to summarize key contextual information, lay out the basic program logic and desired end state that informs our market strategy, and the present the fundamental market support activities necessary for success.